Top 7 PIM trends for 2025
In the ever-evolving world of product information management (PIM), keeping up with the latest trends is essential for companies that want to remain competitive. Looking towards 2025, several key trends are emerging that will shape the way companies manage, distribute and leverage their product data. In this detailed article [...]
6 Ways AI-Powered PIM Can Improve Direct-to-Consumer Strategy for Manufacturers
In the age of digital commerce, manufacturers are increasingly embracing direct-to-consumer sales strategies to cut out the middlemen, forge deeper connections with their end customers, and ultimately increase their market responsiveness. This transition is being driven in large part by the integration of artificial intelligence (AI) within Product Information Management (PIM) systems. AI-powered PIM streamlines […]
7 benefits of mobile accessibility in PIM for real-time collaboration
Introduction: Mobile accessibility in PIM Product Information Management (PIM) is one of the most essential tools in today's digital age. It enables companies to manage all the information needed to market and sell products through distribution channels. But with the modern business landscape becoming increasingly digital, [...]
5 ways AI-powered digital asset management optimizes media management and distribution in PIM
The role of Digital Asset Management (DAM) in businesses cannot be overstated. DAM systems refer to an effective system for storing, organizing, retrieving, and sharing digital content or assets, including images, videos, podcasts, and more. As the digital landscape becomes increasingly cluttered, businesses are finding it increasingly difficult to manage their digital assets. […]
5 benefits of Product Lifecycle Management software
From ideation to development and launch to final decline, every product exists in phases. These phases are structured in a product life cycle and this is one of the most important tools in e-commerce. The product life cycle determines everything from marketing strategy, price, expansion into new markets and branding. While companies previously used spreadsheets and paper-based [...]
7 reasons to integrate PIM for better functionality
It is unlikely that there is anyone left in Ecommerce who has not heard about PIM systems. The global market value of Product Information Management (PIM) software is expected to rise to $ 59.25 billion by 2027. This statistic underlines the importance of this software, which serves as a single source of truth for storing, managing [...]
5 PIM features your SAAS provider should guarantee
Product Information Management (PIM) is a software solution that has significantly improved the way e-commerce shop owners manage and optimise their product data. PIM enables efficient organisation and distribution of product data across multiple marketing platforms. However, certain PIM features are indispensable in your e-commerce shop if you want to accurately display your product information. It is [...]
6 Steps to a Successful PIM Deployment
Product Information Management (PIM) software is an important addition to the MarTech stack of any company looking to compete in today's unique e-commerce ecosystem. This extremely useful tool stores and optimises essential product information before it is distributed through sales touchpoints. The summary function of a PIM is simple, but the benefits for businesses are far-reaching. A [...]
Product Information Management in B2B
B2C or B2B, in Ecommerce, one golden rule applies: whoever offers the best Buyers Experience grabs an edge over their competitors. This is a combination of several factors. For instance, the speed of your platform is key, as is its performance on mobile devices. Findability and the quality of navigation are also of [...]
Product Information Management trends
Product Information Management is booming, according to several international market surveys. Thereby, the demand for Software-as-a-Service (SaaS) solutions in particular seems to be growing strongly. Covid-19 is certainly affecting growth. The pandemic has accelerated the already robust omnichannel trend, boosting the need for PIM technology. A second growth-enhancing factor is [...]
